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LEGO Eiffel Tower Is the Tallest Set Yet: Goes On Sale Tonight

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The LEGO Icons 10307 Eiffel Tower set stands at 4.8-feet tall when complete, which makes it the tallest set that LEGO has ever produced. At 10,001 pieces, it is also the second largest set in terms of piece count behind the LEGO Art World Map, which is mostly comprised of push pins. In other words, the Eiffel Tower is making LEGO history, and your first chance to be a part of it is happening tonight, November 24th / 25th at 9pm PT / 12am ET here at the LEGO Shop priced at $629.99. What’s more you’ll get Gustave Eiffel’s apartment as a free bonus set with your purchase.

As you can see from the image above, the Eiffiel Tower is a LEGO statement piece if there ever was one. In addition to its sheer size, the build features three observation platforms, elevators, landscaping details, an office, a broadcast tower, and a Tricolore flag at its peak. The set can also be separated into four sections to make it more manageable to build and move. The 40579 Eiffel Apartment set includes 228 pieces, a Gustave Eiffel minifig, and period decor. Presumably, you’ll be able to integrate it into the Eiffel Tower build. Additional pictures can be found in the gallery below. 

See the LEGO Icons Eiffel Tower set at

Describing the process of designing the new set, Rok Žgalin Kobe, LEGO Designer comments: “We wanted to find the ultimate LEGO expression for the engineering and architectural masterpiece that is the Eiffel tower. We followed the structural principles of the original tower as closely as the LEGO System would allow. During the build you’ll uncover interesting, novel LEGO building techniques that bring the tower’s architectural features to life in LEGO bricks. Once complete you can imagine the breath-taking feeling of standing at the top and looking across the rich history of the city of Paris. It is the perfect set for travel and architecture fans alike.”

On a related note, LEGO will also be kicking off their Black Friday promotions on November 25th. Starting at 12am ET tonight, you will be able to shop their collection of Black Friday 2022 deals with the following freebie offers:

  • LEGO Tribute to LEGO House (40563) – Free with $250 purchase
  • LEGO Drawstring Brick Bag (5007488) – Free with $200 purchase on 11/28 
  • LEGO Winter Elves Scene (40564) – Free with $170 purchase
  • LEGO Creator Santa Claus (30580) – Free with $40 purchase (in-store only)

LEGO Icons Eiffel Tower #8



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